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WordmarksTypographyFree

Free Text Logo Maker

Turn your brand name into a wordmark logo. Sans, serif, script, slab — try different typographic angles in seconds. No sign-up, no watermark, clean PNG.

Click a wordmark to download PNG
Your text logos will appear here

What counts as a text logo

A text logo — usually called a wordmark or logotype — is a brand identity made entirely of letterforms. There's no separate icon, no illustrative symbol next to the text. The typography itself carries the brand. Google, Coca-Cola, FedEx, Disney, eBay, Netflix, IBM, Visa, and Yahoo are all wordmarks. The style of the letters does all the storytelling.

Wordmarks work well when your brand name is short (1–2 words, ideally under 9 characters), pronounceable, and unique enough that nobody needs a supporting icon to remember it. They fail when the name is too generic or too long — at which point a combination mark (icon + text) is a better fit.

Prompt tips for AI-generated wordmarks

  1. Put the text in quotes. wordmark for "Pulse" is clearer than Pulse wordmark.
  2. Describe the font category (sans-serif, serif, slab, script, monospace) and one or two emotional adjectives (modern, vintage, bold, humanist, geometric, editorial).
  3. State the color. Single color on a single background reads best at small sizes.
  4. Forbid extra elements. Add "no icon, just the word" — FLUX will often add an icon by default.
  5. Keep the text short. 1–3 words reliable; 4+ words usually need 2–3 retries to get a clean render.

Prompt examples that work

Sans vs. serif: which to pick

Text logo vs. combination mark

A combination mark pairs a wordmark with a symbol — like Burger King (crown) or Lacoste (crocodile). Use a combination mark if your brand is in a visually competitive category (food, fitness, lifestyle) where a symbol helps recall. Use a pure wordmark when your typography alone is distinctive and you're confident the name will carry. Both are downloadable here — just prompt accordingly.

Limitations to be aware of

AI text rendering in 2026 is much better than 2023, but not perfect. You may see occasional letter duplication, odd kerning, or a stray mark. Regenerate with the same prompt to get different seeds — out of 6 attempts, at least 2–3 usually come back clean. Longer brand names (10+ characters) or non-Latin scripts (Cyrillic, Arabic, CJK) currently need more retries. We're working on it.

Frequently asked

Can AI render text correctly in a logo?

FLUX.2 renders short text (1–3 words) correctly most of the time. For longer text, generate 6–8 variations and pick the cleanest.

What's a wordmark?

A wordmark is a logo made entirely of text — the brand name in distinctive typography — with no separate icon. Google, Coca-Cola, FedEx, and Disney are all wordmarks.

How do I prompt for a specific font style?

Describe the font category (sans-serif, serif, slab, script) and the feel (modern, vintage, bold, minimal). Don't name a specific commercial font — the model doesn't map reliably to licensed typefaces.

Does the logo come in an editable font file?

No. Output is a PNG of the rendered wordmark. If you need a true editable font for your wordmark, recreate it in Illustrator or Figma with a licensed font that matches the style.

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